Highland Pharmaceuticals, Inc. was founded to bring best of class healthcare products to the consumer. Using Norske Skin Therapy as a platform, HPI is developing additional skin care items based upon this patented formulation. Both branded and private label products are part of the strategy to broaden the distribution of superior products not before available to the consumer. Products under development include a sun screen, a bug bite salve, a lip balm and a runner's foot aid.


 
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Bill Lyke, Chairman & CEO

has over 35 years in advertising, marketing
and publishing. He has worked at major agencies in
Chicago such as BBD&O, Leo Burnett, J. Walter
Thompson and NW Ayer with extensive package
goods background on clients like Alberto Culver,
7-UP, Uncle Ben's Rice and Pepsi.He had his own
sales training business, providing services to Time,
Inc., McGraw-Hill and Tribune Company. He has held sales and operational management positions in the
publishing industry at both Times Mirror and Hearst
where he worked with major retailers such as
Walgreen's, Target, Longs Drugs and American Stores.

Additionally, he was president and partner of the ad
agency Zechman, Lyke, Vetere; sold television time
for ABC-TV in Chicago; and owned his own magazine advertising sales firm in the southwest. Bill received
a BA in English from Loyola University in Chicago.

Bill's family including children and grandchildren have used Norske Skin Therapy for over 10 years. "It's a staple in every family members' medicine cabinet," he says. "It's been a very effective treatment for a wide variety of damaged skin conditions."

blyke@norskeskin.com


 

Dennis Kendrick, Creative Director

Originally trained in graphic design, Dennis has been
involved with computers since 1989, initially attracted by its animation capabilities. He has since gone on to design and produce dozens of CD-ROM products, web sites, animations, presentations and print media.

In his pre-computer days, Dennis illustrated over thirty picture books for children. Clients included: HarperCollins, Avon Books, Lippincott, Parents Magazine Press and McGraw-Hill. He also did humorous illustration for many major magazines as well as for international corporations. Dennis' paintings are part of the U.S. Air Force’s permanent art collection and have been shown at the Society of Illustrators in New York City.

Dennis lives in Greenwich Village with his wife,
illustrator and watercolorist, Andrea Brooks.

dkendrick@norskeskin.com

 
 

©Highland Pharmaceuticals, Inc.